DJAX Advanced Video Ads Plugin

This plugin makes Revive Adserver return VAST responses to video and audio players across desktop, mobile web, in-app, tablets and smart TVs. Publishers and ad networks that sell video and audio inventory get formats, ad breaks and reporting in one plugin.

What it does

• Sells skippable and non-skippable ads, ad pods, short bumper ads, overlays and audio ads from one place, which widens what an advertiser can buy.
• Serves internal creatives and third-party VAST tags, including wrappers, for linear ads and overlays, so outside demand can fill the same player.
• Supports VAST 2.0 through 4.2, VMAP for ad break control and DAAST for audio ads, so a mixed set of players can be served.
• Reports impressions, quartiles, pauses, mute, fullscreen, skips and more, segmented by campaign, advertiser, banner, website and zone, which shows where video performs.
• Reports viewability as viewable, not viewable or undetermined and exports reports in standard formats, which helps when sharing results with buyers.

How it fits your ad stack

The plugin installs into Revive Adserver and works with its advertiser, campaign, banner, website and zone entities. The product FAQ suits it to ad-supported video models, including AVOD and ad-supported tiers on SVOD services. VAST 4.1 added Open Measurement verification and DAAST audio support, 4.2 added interactivity through SIMID, which replaces the deprecated VPAID, and VMAP describes ad breaks such as pre-roll, mid-roll and post-roll. For CTV delivery, IAB Tech Lab published a CTV addendum to VAST, and SSAI is common.

Full feature details

Imagine your video and audio advertising working flawlessly across all platforms—desktop, mobile, smart TVs, and OTT services—with a single, powerful plugin. The dJAX Video Ads Plugin from reviveadservermod.com brings cutting-edge VAST 4.2 compliance right into Revive Adserver, so publishers and ad networks can deliver highly engaging, user-friendly ads that maximize revenue and viewer experience.

Real-World Use Cases

For Publishers:

Monetize your video content with a rich array of ad formats—from skippable to non- skippable ads, multi-ad pods, and short bumper ads. Deliver targeted audio ads on your podcast or music streaming apps with seamless DAAST support. Control every ad break with VMAP and keep complex ad schedules running smoothly with full VPAID compatibility.

For advertisers and networks:

Reach audiences on every device and platform with confidence. The plugin supports VAST 2.0 through 4.2, allowing you to leverage the latest standards like Universal Ad IDs and separate interactive assets, so your creatives perform consistently. Monitor detailed engagement metrics including ad quartiles, skips, mute, and fullscreen events, enabling campaign optimization.

How It Works

Install the plugin in your existing Revive Adserver setup—no major overhauls needed. Your ad requests return fully VAST-compliant XML with in-depth metadata, supporting both direct video creatives and third-party VAST wrappers for flexible sourcing. Whether your player supports traditional linear ads or overlays, the plugin fits perfectly.

Key Benefits Highlighted

• Future-ready standards: Stay ahead with full VAST 4.2 compliance while retaining backward compatibility.

• Maximize revenue: Use ad pods, skippable ads, and short formats to engage viewers effectively.

• Detailed analytics: Track every important event and user interaction to refine campaigns.

• Cross-platform support: Serve ads flawlessly on laptops, mobiles, tablets, smart TVs, CTV, and OTT.

• Flexible creative options: Support for video, audio, overlays, and third-party tags, all in one place.

Enhanced Reporting & Analytics

Comprehensive reporting is the backbone of maximizing your advertising performance, and this plugin sets the gold standard for analytics in the video ad server space. It provides granular insights into every stage and interaction of video and audio ad playback.

• Event-level tracking: Captures all standard and advanced VAST events such as impressions, quartiles (first, midpoint, third), playback started, paused, resumed, muted/unmuted, fullscreen toggled, skipped, closed, ad expanded, and more. This ensures every user engagement with the ad is measured accurately.

• Viewability metrics: Reports classify ad views as viewable, not viewable, or undetermined, helping you meet brand safety and quality standards demanded by advertisers today.

• Interaction reporting: Beyond basic impressions, track user-driven events such as invitations accepted to engage with interactive ads, ad expansions, and collapses—enabling analysis of rich media effectiveness.

• Segmentation: Generate reports segmented by campaign, advertiser, banner, website, and zone, allowing you to drill deep into performance by each dimension.

• Export & integration: Reports can be exported in standard formats for further analysis or integrated into existing business intelligence tools.

• This level of reporting matches capabilities offered by leading video ad networks, empowering publishers and networks using Revive Adserver to compete effectively in premium video and audio inventory marketplaces.

Devices, Players & Business Models Supported

• Desktop, laptops, mobile web, in-app, tablets and smart TVs.

• Compatible with popular VAST-compliant video players like JW Player, Video.js, Flowplayer, and Brightcove.

• Supports business models including AVOD, and SVOD streaming services.

Integration with Revive Adserver

• Easy installation as a plugin within Revive Adserver, leveraging advertiser, campaign, banner, website, and zone entities.

• Generates fully compliant VAST responses for call directly from video or audio players.

• Supports both internal creatives and third-party VAST tags for flexible ad sourcing.

Common questions

Which Revive Adserver versions does this plugin support?
The supported versions are listed in the Product Versions drop-down on this page. If you run a version that is not listed, contact us before ordering.

What does the free support cover?
For 3 weeks from delivery we help with installation, configuration and any bug in the plugin. Custom development and problems caused by other plugins or your hosting are not part of the free support, but we can quote them separately.

Can you adapt the plugin to my setup?
Yes. Custom work is available. Tell us what you need and we will quote it.